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Grow & outreach

Edit your message templates

Pitlane ships eight starter templates for reminders, win-backs, and review asks. Edit them to sound like your shop, or add your own, in Settings then Message templates.

Templates are the wording behind your reminders, win-backs, and review asks. Make them sound like you.

  1. Open Settings then Message templates.
  2. Edit a starter. Pitlane ships eight: pre-winter, pre-summer, and back-to-school checks, an oil-change reminder, a tire-rotation reminder, a 90-day win-back, a review request, and a holiday special. Click a body to change the wording.
  3. Use variables. Tokens like {{firstName}}, {{shopName}}, {{vehicleYear}}, {{vehicleMake}}, and {{vehicleModel}} fill in per customer when a message goes out.
  4. Add your own. Tap + New template for anything you'd send by hand.

The reminders that work read like a care note from the shop that knows the car. Lead with the service and the specific vehicle, not a coupon. More on the reminder strategy.