Grow & outreach
Edit your message templates
Pitlane ships eight starter templates for reminders, win-backs, and review asks. Edit them to sound like your shop, or add your own, in Settings then Message templates.
Templates are the wording behind your reminders, win-backs, and review asks. Make them sound like you.
- Open Settings then Message templates.
- Edit a starter. Pitlane ships eight: pre-winter, pre-summer, and back-to-school checks, an oil-change reminder, a tire-rotation reminder, a 90-day win-back, a review request, and a holiday special. Click a body to change the wording.
- Use variables. Tokens like
{{firstName}},{{shopName}},{{vehicleYear}},{{vehicleMake}}, and{{vehicleModel}}fill in per customer when a message goes out. - Add your own. Tap + New template for anything you'd send by hand.
The reminders that work read like a care note from the shop that knows the car. Lead with the service and the specific vehicle, not a coupon. More on the reminder strategy.
See the feature